Rug Merchant Online Limited to Consider Increase in Social Activity |
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By: Louise Gornall Posted: 2013-04-27 22:21:34 |
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Cheshire, United Kingdom (26 April 2013) - Rug Merchant Online Limited will consider implementing a more thorough social media strategy, believing that it could help to drive business for the company.
Approximately, there are over 970 million Facebook users and over 500 million Twitter users around the world. Facebook estimates that its site has over 680 million active monthly users, whilst Twitter has recorded that over a billion 'tweets' are sent every 72 seconds. In an article in The Guardian in March 2013, a sales representative from Tupperware in France, Thierry Goupil, explained how social media has played a part in helping to attract new customers for a brand which is normally associated with a female, middle-aged demographic through "party sales" "There's a social side to party sales you don't get in shops," stated Goupil. With the help of French site Seedbees, a site that attracts one in five of its sales recruits that are under the age of 25,Goupil can now target a new audience for the brand. Rug Merchant Online Limited re-launched its website, Rugmerchant.co.uk, in late 2012. Whilst the new site has helped the company to offer a better service to its existing customers and helped to attract new business, it is now exploring the possibility of increasing its activity on social networking sites. "We're well aware of just how important a role social media can play in modern business. The statistics prove that there is much potential, whilst the stories like that of Tupperware being able to attract a whole new demographic by using social media is also very encouraging," said Louise Gornall, partner at Rug Merchant Online Limited. "At present we have Facebook and Twitter accounts which have helped us to prosper. But we don't want to stand still and we will explore the possibility of increasing our activity on these sites, as well as looking into other sites in the future." About Rug Merchant Online Limited: Founded in 1999, Rug Merchant Online Limited sells bespoke rugs and runners from some of the world's most renowned manufacturers. Its website Rugmerchant.co.uk was re-designed and re-launched in 2012 and it now offers customers with an enhanced shopping experience. Contact Rug Merchant Online Limited: Louise Gornall, Unit B1, Willow House Oaklands Office Park, Hooton Road, Hooton, Cheshire, UK |
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