Travelocity Sees Green in Caesars Entertainment Resorts

       By: Caesars Entertainment Corporation
Posted: 2011-01-10 06:39:21
Travelocity has bestowed its coveted "eco-friendly hotel" green leaf to seven Las Vegas Caesars Entertainment Corporation resorts including Caesars Palace Hotel and Casino, Bally's Las Vegas, Paris Las Vegas, Bill's Gamblin' Hall & Saloon, Flamingo Las Vegas, Harrah's Las Vegas, and the Rio All-Suites Hotel & Casino.

Travelocity awards the leaf to resorts that have been certified by second- or third-party green hotel certification programs whose standards closely align with the Global Sustainable Tourism Criteria (GSTC), and that have had an independent audit. Caesars' CodeGreen programs, the environmental sustainability initiative at the company, align with the baseline criteria of the GSTC. Thousands of Caesars' employees across the 36 domestic resorts develop and implement new initiatives fueling the grassroots energy of the CodeGreen program.

This year, Caesars took CodeGreen a step further, bringing environmental sustainability "front of house," allowing guests to participate and extended sustainability beyond the walls through small grants for employees to reduce energy use (and utility costs) at home.

"Caesars has been working for years to better the communities that we serve," said Jan Jones, senior vice president of communications and government relations, Caesars Entertainment. "Ensuring the environmental sustainability of the areas in which we operate is akin to ensuring the longevity of our brand."

On Travelocity, green hotels are marked within the normal shopping path with the easy-to-spot "eco-friendly hotel" leaf. This tag allows travelers to compare similar hotels by location and price and immediately see which offerings provide an eco-friendly advantage. Plus, shoppers can now sort search results to show only the eco-friendly options in their destinations. All hotels in Travelocity's Green Hotel Directory have been certified by approved second-party or third-party certification programs, provided by organizations like EarthCheck, Green Key, and Energy Star, just to name a few.

In October, Caesars resorts welcomed the Travelocity Roaming Gnome as he toured environmentally sustainable properties in Las Vegas for The Roaming Gnome's Green Tour of Las Vegas. For more information on how to book your earth-friendly vacation, visit http://www.travelocity.com/TravelForGood/gr-directory.html

About Caesars Entertainment Sustainability:

From coast-to-coast, Harrah's Entertainment resorts are committed to environmental sustainability. In the past six years, more than 110 conservation projects at Harrah's U.S. casino resorts and $60 million of conservation investments have dramatically reduced the company's energy usage. The implemented programs annually reduce carbon dioxide emissions by 243 million pounds, the equivalent 247,000 barrels of oil. A few highlights include:

* A newly redesigned laundry facility in Las Vegas saves 72 million gallons of water annually while increasing capacity 40 percent.
* Throughout all properties, millions of light bulbs have been replaced with energy efficient lighting, saving more than 50 million kilowatt hours (kWh) each year.
* Restaurants throughout Harrah's Entertainment's Las Vegas resorts have installed new water filtration systems that eliminate the need for plastic water bottles.
* A steam turbine in Atlantic City Showboat generates electricity as a by-product of the normal steam production at the resort. Use of the steam turbine produced an annual savings of 2,283,041 kWh and avoided emissions of more than 1,077,685 pounds of carbon dioxide and other gases.
* Several properties, including the Rio All Suites Hotel & Casino, Harrah's Lake Tahoe and Showboat Atlantic City; have co-generation facilities that generate electricity, reducing demand on the nation's power grid.
* Across 35 domestic resorts, Harrah's Entertainment recycles more than 640,000 gallons of waste vegetable oil annually.

About CodeGreen:

CodeGreen is Harrah's comprehensive environmental program. It focuses on critical issues of energy, waste, water, and carbon emissions. Harrah's is committed to finding sustainable solutions for our products, equipment, and facilities. The company has been the environmental leader in the gaming industry for years. Each resort in the Harrah's family hosts a team of employees that work hard to reduce natural resource use, conserve energy, and promote reuse and recycling

About Caesars Entertainment Corporation:

Caesars Entertainment Corporation is the world's largest casino entertainment company. Since its beginning in Reno, Nevada, more than 70 years ago, Caesars has grown through development of new resorts, expansions and acquisitions, and now operates casinos on four continents. The company's resorts operate primarily under the Harrah's®, Caesars® and Horseshoe® brand names. Caesars also owns the World Series of Poker® and the London Clubs International family of casinos. Caesars Entertainment is focused on building loyalty and value with its guests through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership. Caesars is committed to environmental sustainability and energy conservation and recognizes the importance of being a responsible steward of the environment. For more information, please visit www.caesars.com.
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