Video: Celeb Mom Tori Spelling Moves Her Bathroom Vanity From Hollywood to Herald Square to Show Women How to Rescue Their Beauty Routines

       By: Q-tips(R); Unilever
Posted: 2009-07-29 04:46:34
Say goodbye to melting makeup . . . and hello to gorgeous! Makeup artist to the stars, Mally Roncal, and actress and best-selling author, Tori Spelling, are teaming up with Q-tips(R) cotton swabs, the ultimate beauty tool, to reveal their beauty secrets to rescue women from summer makeup meltdown.

Spelling is stepping into the window of Macy's Herald Square today, where she will unveil the new Q-tips Vanity Packs - stylish Q-tips dispensers that are finally attractive enough to sit on countertops, helping rescue the beauty routines of women everywhere. Women in New York City and across the country can visit select Macy's for free makeovers and a free sample of the Q-tips vanity pack all summer long.

"I, like many women, look for convenient, affordable beauty tools that can simplify my beauty routine and quickly touch-up any makeup mishaps," says Spelling. "Q-tips cotton swabs have rescued me from smeared mascara so many times so I'm thrilled about the new pretty packs - they're perfect for my vanity area and easy to have on-hand whether I'm getting ready for a play date or the red carpet."

Makeup wearing women have an average of 19 beauty products cluttering their vanity - from makeup brushes to applicators -- according to a survey commissioned by Q-tips cotton swabs. And, no matter what the economy holds, women are still in search of the perfect beauty tool. Women who wear makeup would be willing to spend an average of $24 for one beauty tool that could correct all makeup blunders.

"Women clean out their closets every season, so why not their makeup areas?" says Roncal. "Every beauty routine should begin with a beautiful, clutter-free vanity area or bathroom countertop with only the beauty essentials you really need. That's why makeup artists rely on Q-tips to rescue their routines - they are an affordable beauty tool (around three dollars for the new pack) and perfect for applying, blending and touching up makeup every day."

Women everywhere can visit website to enter for a chance to win* a "VIP Beauty Rescue," which includes a New York City beauty shopping spree, complete with a personal stylist. At the website, they can also find out where to get their free "summer beauty rescue" makeover and free sample of the new Q-tips Vanity Pack.

Mally's Top Summer Rescue Tips

Rescue Your Vanity Area

Simplify your space and stick to five beauty essentials: one of Q-tips four new beautifully designed Vanity Packs (a must-have for any vanity area for makeup application, touch-ups or removal), tinted moisturizer, a multi-purpose makeup stick for eyes, cheeks and lips, concealer and one tube of mascara.

Make a Splash with Smokin' Eyes

Create a colorful smoky eye by trading black eyeliner and grey eye shadows for striking shades of purple or jade green. Use a Q-tips cotton swab to gently apply color on the eyelid for a sheer effect. To complete the look, apply eyeliner to the lash line and smudge with a Q-tips cotton swab - perfect for precision in the eye area.

Rescue Tip: Don't worry about buying expensive makeup brushes or having to wash them regularly to avoid mixing colors, just use Q-tips cotton swabs instead - they are affordable, biodegradable and packaging is 100% recyclable** so you can use once and toss!

Pucker Up for Summer

A sheer coral lip is one of the hottest looks for the season. To keep your pout looking light and natural, be sure to ditch the lip liner. Create the illusion of a fuller lip by using a Q-tips cotton swab to apply a dab of iridescent lip gloss to the middle of your pout.

Rescue Tip: Avoid bleeding lip color by dipping a Q-tips cotton swab into translucent powder and then applying along the outer edge of lips.

Eliminate Runaway Makeup

Hot summer temperatures can cause mascara and eye shadow to smear and smudge. Keep your face looking fresh by using Q-tips cotton swabs to quickly eliminate runaway makeup - they are made with 100% cotton and have more cotton at the tip than any other cotton swab*** so they are gentle enough for the delicate eye area.

Rescue Tip: Use a Q-tips cotton swab to swipe away any mascara that has run under the eyes or concealer that has caked up on the face without having to reapply all your makeup.

Avoid "Makeup Meltdown" with New Q-tips(R) Vanity Packs

Q-tips cotton swabs are The Ultimate Beauty Tool to help rescue any beauty routine, vanity area and beauty budget. Made from 100% pure cotton and with more cotton at the tip than any other swab,*** Q-tips are soft, gentle and an affordable alternative to expensive makeup brushes so you can get gorgeous without breaking the bank! Q-tips new Vanity Packs are offered in a 285-count package in four fabulous colors, including purple, blue, red or yellow (SRP: $3.19) and are available at food, drug and mass retailers nationwide. Q-tips are also available in a wide variety of packages, including a 30-count Purse Pack (SRP: $0.99), perfect for on-the-go makeup touch-ups anytime, anywhere.

About Tori Spelling:

Tori Spelling is a versatile actress whose career spans theater, television and film. Spelling and husband Dean McDermott are currently filming the fourth season of their hit Oxygen reality series, "Tori & Dean: Home Sweet Hollywood". In April 2009, Spelling published her second memoir Mommywood which debuted at #4 on the New York Times Best Seller List. The book is a follow-up to her New York Times bestselling memoir, sTORI Telling, but focuses on her life as a mother. Spelling's first memoir sTORI Telling was published in March 2008 and debuted at #3 on the New York Times Best Seller List. The memoir is based on her truly unique life and provides an irreverent look at her family and childhood, marriages, motherhood, and all that stems from a private life made public. Spelling was most recently seen reprising her role as Donna Martin in the CW spinoff series 90210 and guest starred on the CW's hit series "Smallville" where she portrayed a gossip columnist. Spelling has two children with her husband Dean McDermott, Liam Arron, 2 years and Stella Doreen, 1 year.

About Mally Roncal:

Celebrity Makeup Artist Mally Roncal has a natural ability to make her clients not only look beautiful, but feel beautiful. According to Mally, "Makeup is simply the accessory that allows someone's true nature and beauty to outwardly manifest itself." This philosophy has made her a favorite among a versatile group of music industry heavyweights and actors including Beyonce, Jennifer Lopez, Amanda Bynes and Teri Hatcher.

About Q-tips cotton swabs:

Unilever is home to some of the best-known consumer products including Q-tips cotton swabs. Q-tips, America's favorite cotton swab and the ultimate beauty tool, makes a wide variety of packages tailored to consumers' personal, cosmetic and baby needs, ranging from travel sizes to family sizes. A global Unilever brand and trusted name for more than 85 years, Q-tips cotton swabs are available nationwide in food, drug and mass outlet stores. Visit www.qtips.com for more information.

About Unilever:

Unilever's mission is to add vitality to life. We meet everyday needs for nutrition, hygiene and personal care with brands that help people feel good, look good and get more out of life. Each day, around the world, consumers make 160 million decisions to purchase Unilever products.

In the United States, the portfolio includes major brand icons such as: Axe, Ben & Jerry's, Bertolli, Breyers, Caress, Country Crock, Degree, Dove personal care products, Hellmann's, Klondike, Knorr, Lipton, Popsicle, Promise, Q-Tips, Skippy, Slim-Fast, Suave, Sunsilk and Vaseline. All of the preceding brand names are registered trademarks of the Unilever Group of Companies. Dedicated to serving consumers and the communities where we live, work and play, Unilever employs more than 14,000 people in both the United States and Puerto Rico - generating nearly $11 billion in sales in 2007.
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