National Automotive Staffed-Event Company OnPoint Reports 56 Percent Increase in Sales |
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By: Gabriel J. Adams Posted: 2007-02-15 05:04:22 |
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National automotive marketing, staffed-event and dealer management services company OnPoint, LLC today released its financial results of 2006, reporting a 56 percent increase in total sales events.
In 2006, the company contracted with more than 135 franchised dealerships nationwide to provide over 271 five-day staffed events with total vehicle sales of nearly $95-million dollars. OnPoint reports a 70 percent increase in dealer gross profits on 6,806 units sold-- a 38 percent increase over 2005. "We attribute these strong results to our one-hundred plus seasoned professionals in the field, our targeted automotive marketing, and our smart advertising campaigns." said Sean Marra, OnPoint CEO. "We have also been able to do what other staffed-event companies seem unable to accomplish, which is to provide ethical and highly profitable events, while still maintaining an exceptional experience for the consumer in both new and used vehicle sales." OnPoint was created in 2005 to respond to a growing need for targeted automotive marketing and dealer management services, event staffing and advertising. Since its inception, OnPoint has delivered staffed-events and dealership training programs to over 200 franchised dealerships nationwide. OnPoint staffed-event teams provide the dealership sales staff with training in the most current, effective sales and closing methods for producing profitable sales and superior customer satisfaction. OnPoint implements a custom training module, giving the client's sales team the critical skills, advanced selling techniques and regulatory guidelines they need in today's highly competitive retail automotive industry. "We're anticipating similar growth for 2007 as we continue to develop innovative and exciting events." Marra said. "Our mission is to become the single, dominant automotive dealer management services and staffed event provider in the United States." About OnPoint, LLC. OnPoint, LLC contracts with more than 135 franchised dealers annually to provide 5-day staffed events, dealer management services, training and staffing with guaranteed profits up to $350,000. Its sister company BIGgross, Inc., throughout its 20-year history, has been a leader in innovative advertising and marketing solutions to over 5,000 franchised dealerships nationwide, introducing the first fully integrated multi-media events, national special finance marketing, and profitable turn-key events such as Drive $95©. |
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