Home Add to Favorite Contact Submit  
           26 November, 2020


    
Category:  Press » Fashion

 

Babies"R"Us Partners With World Renowned Fashion Designer Cynthia Rowley to Launch Exclusive Line of Baby Products

Popularity:
         Views: 1743
2009-08-05 04:13:57     
Toys"R"Us, Inc.

Babies"R"Us today announced it has added an exclusive collection of fashion-forward baby products by distinguished designer Cynthia Rowley to its ever-growing assortment of differentiated merchandise offerings. From distinctive layette, playwear and bibs to perfectly patterned baby blankets and diaper bags, Hooray by Cynthia Rowley offers parents and gift givers a variety of adorably festive options for the littlest ones on their list. The full Hooray collection is available in 155 Babies"R"Us stores, including its flagship stores Toys"R"Us Times Square and Babies"R"Us Union Square, and online in September 2009.

The Hooray collection, inspired by Cynthia's love of unique details and color combinations that can be mixed and matched, marks her debut in the baby products market. And, with layette and playwear ranging from $7.99 to $29.99, and bibs, blankets and diaper bags ranging from $5.99 to $39.99, the line will surely appeal to style- and value-conscious shoppers alike.

"I've been dying to do baby clothes for a long time....I just wanted to find the right partner. I think that baby clothes should be reasonably priced and accessible. People can't believe the combination of the quality, the price and the style--it makes everything so easy," said Cynthia Rowley.

The fall apparel assortment includes layette pieces such as bodysuits, coveralls, dresses and accessories in sizes 0-12 months, as well as playwear separates for girls and boys from 3-48 months. The apparel line features a variety of signature prints, plaids, and striped and dotted patterns, using fabrics such as baby-soft corduroy and chunky sweater knits that boast unique trims and silhouettes. The full collection includes bibs that feature prints resembling tuxedos and gemmed necklaces; blankets that are cozy and luxurious; and diaper bags that offer fashion and function.

"As the baby products authority, we constantly reevaluate our merchandise assortment and seek opportunities to feature exciting new products that can't be found anywhere else. Partnering with Cynthia Rowley allows us to offer our Babies"R"Us customers a collection with a remarkable fashion stamp," said Maureen Watson, Chief Merchandising Officer, Babies"R"Us. "Designed with fashionable moms in mind, Hooray by Cynthia Rowley provides parents and gift givers with products to accessorize in style and create unique ensembles for the little one in their life at extremely affordable prices."

At seven years old, Cynthia Rowley constructed her first dress, and as a senior at the School of the Art Institute of Chicago, she sold her first collection of eight apparel pieces to a number of New York's most prominent specialty stores. Since then, the Cynthia Rowley Collection has grown to include a wide array of merchandise available in nearly 60 Cynthia Rowley shops in the United States and abroad, and online at CynthiaRowley.com. From women's wear to dinnerware, the collection has received awards from The Council of Fashion Designers of America (CFDA).

Specialized in: Toysrus - Toys R Us - Babiesrus - Babies R Us - Diapers - Wii - Apple - Xbox - Ps - Strollers - Cars Seats - Video Games
URL: http://www.toysrus.com
Print press release      Bookmark this page
Related Press releases 
Hair By Russians Launches Hair Extensions Website (Popularity: ): Alexandria, Virginia ( press.abc-directory.com ) April 11, 2019 - Hair by Russians, a hair extensions company, recently upgraded its website and changed its domain name to provide customers with a better online experience. The site is now easier to navigate and features new buying online options.Hair by Russians has made several changes to its website. Its domain name has changed from CosmoHair.eu to HairByRussians.com, which better reflects the business's purpose. ...
Diversify Wedding Dresses to Further Meet Customers (Popularity: ): SHENZHEN, China, July 15, 2011 -- With the changes of fashionable trends, consumption concepts and increasing improvements of consumer powers of society, many brides will choose to buy the wedding dress that leaves the best impression on their families after the first view of the wedding dress.Nowadays, traditional styles are being challenged and theme-based and personalized wedding dresses are leading the trend of wedding dress development. More innovative bridal dresses ...
Summer Style Tips for Guys (Popularity: ): DODGEVILLE, Wis., June 22, 2011 -- For most guys, shopping for new clothing is a love/hate relationship. Each season there are new styles, colors and textures for even the most basic items in a man's closet. With a wide variety of new seasonal options, Lands' End Canvas has something to entice even the most gun-shy guys needing a summer wardrobe update."From colorful shirts to cool shorts, the Lands' End Canvas ...
Modern, Sophisticated Hyundai Elantra Makes Ward's 10 Best Interiors List (Popularity: ): FOUNTAIN VALLEY, Calif., April 11, 2011 -- The all-new 2011 Hyundai Elantra Limited, with its emotional design and numerous luxury features, was named to Ward's 10 Best Interiors list. This honor further demonstrates that a car achieving 40 mpg standard highway fuel economy is not only practicable but fashionable as well. In one of the most competitive years for the award, Ward's editors evaluated 51 vehicles that were all-new or ...
Edinburgh silver gift launches new range of silver wedding gifts along with silver gifts for business purposes (Popularity: ): Edinburgh, UK - Everyone loves to receive a gift and giving a gift to some one you love and admire is also a pleasure. The site http://www.edinburghsilvergifts.co.uk/ is perfect for any one who wants to give a superb silver gift for his loved ones. Design is the key and silver as a material is capable of giving a sense of class to any object. Wide ranges of gifts like silver ...

Press release home snapshot 


Related Business 
Cynthia Rowley Bedding (Popularity: ): Cynthia Rowley has definitely made an outstanding reputation worldwide for her brilliant collections. From clothes to accessories, women and men rave about the amazing features that are evident in Rowley’s merchandise. Her fame extends to the Swell, her home accessories line.
Baby Sippers Manufacturers (Popularity: ): Dolphin Baby Products is a notable Manufacturer and Supplier of Baby Products in Delhi. We offer a wide collection of Baby Products including Baby Powder Puff, Baby Gift Set, Rattle Toys, Baby Teethers, Baby Sippers, Baby Bottle Nipples and Feeding Bottles. Understanding the need to protect babies from several infections and diseases, the company provides quality Baby Products with attractive designs that fascinate babies and ensure good health along with ...
Masiel Bebe: Baby Boutique (Popularity: ): Masiel Bebe is a little boutique dedicated to offering the finest Spanish clothing for babies and children. Depending on the style you are looking for you may wish to go for clothes from the exceptionally renowned Pili Carrera which you will find offer a modern classic collection by using only the best materials to create the most amazing pieces. Or perhaps you would prefer clothes from designer Agatha Ruiz de ...
Preview International Fashion Fabrics (Popularity: ): Preview International Fashion Fabrics has culminated years of experience, passion and knowledge to launch Melbourne's hottest new fabric store. Research and dedication have lead founder and Director, Paul Sparks to source the most exclusive and hard to find designer fabrics ever seen in Melbourne, all supplied from the world’s leading distributors.
Kids Fashion Clothes (Popularity: ): ShanandToad.com introduces the most exclusive in kids' fashion and designer children's clothing. Select from hand-picked brand-base and well curated collection of baby and children's clothes and accessories from designer brands, like: Bobo Choses, Mini Rodini, Rykiel Enfant, Little Marc Jacobs, Pale Cloud, Junior Gaultier.
6 Foot Fashion (Popularity: ): 6 Foot Fashion is a dedicated source of designer clothing and shoes for tall women, with the aim of providing a one-stop-shop for all your fashion needs. From denim and daywear to hosiery and evening gowns, we work with some well renowned designers from all over the world, as well as up and coming new faces.
About Supermarketpunctro Ltd. (Popularity: ): Shop with a wide range of products for babies, children and parents. Order now the newest models of child strollers, car seats, baby children, baby strollers, sterilizers, humidifiers from most renowned manufacturers.
Utopia Baby (Popularity: ): Provides select line of products including designer diaper bags, baby care products and toys.
Indian Fashion Dresses (Popularity: ): Indian Designer Fashion Wear Online - Indian Designer Wear Store Offers Exclusive Online Collection of Designer Fashion Wear, Indian Fashion Clothes, Ladies Fashion Garments Shopping, Women Fashion Wear, Indian Clothing, Designer Sarees, Indian Sarees, Buy Designer Fashion Clothing, Fashion Dresses Store, Fashion Outfits Shopping, Indian Wedding/Bridal Outfits, Indian Fashion Clothes Online, Designer Indian Costumes and Designer Indian Fashion Wear Shopping Online.
Indian Designer Jewelry Manufacturer (Popularity: ): A renowned company in the arena of manufacturing and wholesale supplying of designer fashion jewelry, providing imitation jewelry, precious stone jewelry, silver jewelry, stone statues in exclusive designs.