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Category:  Press » Fashion

 

My Virtual Model to Introduce Social Shopping Solution

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2007-12-18 20:23:31     
My Virtual Model Inc.

My Virtual Model, the world leader in virtual identity, announced its plans to launch a brand new social shopping solution through its existing BrandME, Virtual Dressing Room, and Virtual Showroom platforms. My Virtual Model re-invents its online shopping experience by incorporating complete product catalog both in 2D and 3D, a user-centric outfitting solution, and social shopping features. This solution will also feature enhanced personalization with the user's face, recommendation, and targeted advertising.

This solution is designed to empower customers, to help retailers and advertisers to merchandise and communicate more effectively with their customers. Key values include:

1. Complete product catalog offering incorporating both 2D image and 3D model formats.

2. Personalization including adding the user's face.

3. Outfitting solution to create fashion collage and looks as per a fashion magazine.

4. Social shopping platform where users can share their styles, looks, and closet with friends and social networks.

5. Targeted product recommendations and advertising opportunities based on user's profile and behavior.

This is an additional example of how My Virtual Model is enabling both the retailers and advertisers to have private conversations with their customers. This is an important step towards further empowering virtual identity through personal style. This will be seamlessly integrated into the BrandME, Virtual Dressing Room and Virtual Showroom platforms. This must-have solution for retailers and advertisers is scheduled for a Spring/Summer 2008 launch, and a more thorough description is coming soon and will be available at http://www.mvm.com.

My Virtual Model in brief

My Virtual Model Inc. is the world leader in virtual identity. Its goal is to provide and enhance the real world's shopping, personal management, and social experience in the digital world. Its innovative solutions include Virtual Dressing Room allow users to create and personalize their models to shop and socialize online. Its latest solution BrandME, I am the brand let users mix-and-match several brands in their virtual wardrobe and share it with their friends. The company focuses on the retail, fashion, beauty and home furnishing market segments. Clients include: Lands' End, Sears, Best Buy, H&M, Adidas, Speedo, Levi Strauss & Co., and publishers/social networks such as Facebook, iVillage.com, gURL, etc.

Source:

Louise Guay, President

My Virtual Model

80 Queen Street, Suite 502

Montreal, Quebec H3C 2N5

Canada

514-523-9966 x250

Specialized in: Virtual Model - Shopping Solution
URL: http://www.mvm.com
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