Thunderbird's Online Doing Business in China Program Fills Unprecedented Need in Today's International Business Education

In the current wake of tainted Chinese imports, it's more important than ever professionals understand the unique nuances of the world's fastest growing economy. Thunderbird School of Global Management, repeatedly ranked #1 in international business by major publications around the world, is addressing this distinct demand with its new Doing Business in China program.

This comprehensive, one-of-a-kind online certificate program teaches the dynamics of contemporary Chinese business, and comes at a time when more and more companies are facing challenges in this largely unknown, developing market. A recent article by USA TODAY shed light on China's product safety issues and its rapid economic growth. "China is in the midst of an enormous transformation from an isolated, centrally planned, mostly rural nation into a fiercely competitive economic dynamo. Since joining the World Trade Organization in 2001, the country has overhauled thousand of laws and regulations to bring itself in conformance with the global economy's dictates." *

While businesspeople in China work to initiate quality initiatives, it's imperative they fully understand the country's government, its culture and its politics. Olivier Bouclier, Thunderbird's senior director of Corporate Learning and Executive MBA program said, "The cultural, geographical and economical challenges in China differ significantly from those of any other civilization. Therefore, companies and their executives need to learn how to interact with Chinese people, companies and administrations."

Learn How to Do Business in China - From Anywhere in the World

Doing Business in China is an eight-week program, offered 100% online and, comprised of four components: The Cultural Navigator(TM) and three lectures including interviews with businesspeople addressing challenging topics and critical case studies.

Dr. Roe Goddard, associate professor of global business at Thunderbird and a highly respected and frequently published scholar on the Chinese business environment added, "With the right training and preparation, foreign companies can and will be successful in China. ... Companies operating in or considering business in China will stand greater chances of success if they understand certain nuances of the Chinese economy, its political climate and its social and cultural environments."

The program's online multimedia technology is provided by the University Alliance Online. Students experience an interactive online learning environment through streaming audio/video lectures, faculty-monitored chat rooms and message boards. Students can log in at anytime, anywhere they have access to the Internet.

For more information about Doing Business in China, please call 800-605- 5278 or visit http://www.ThunderbirdGlobal.com.

About Thunderbird School of Global Management and the University Alliance Online

Founded in 1946, Thunderbird is the first and oldest graduate management school focused exclusively on global business. It is regarded as the world's leading institution in the education of global managers and has operations in the United States, Latin America, Asia and Europe, including Russia. Ranked No. 1 in international business by Financial Times, U.S. News & World Report, and The Wall Street Journal/Harris Interactive 2006 Business School Survey, Thunderbird is dedicated to educating global leaders who create sustainable prosperity worldwide. The school's programs facilitate the development of the global mindset which is critical to managing effectively in different social, economic and political environments. More than 38,000 students have graduated from Thunderbird, and its alumni live and work in more than 140 countries. For more about Thunderbird, please visit http://www.ThunderbirdGlobal.com.

University Alliance Online, with more than 300,000 enrollments to date, is America's largest exclusive provider of online certificate and degree programs from the nation's leading universities including Villanova University, the University of Notre Dame, Tulane University, Thunderbird School of Global Management, Saint Leo University, Regis University, Jacksonville University, The University of Scranton, the University of South Florida and Florida Institute of Technology. Program offerings include a broad range of professional certificates, as well as associate's, bachelor's and master's degrees.

*Lynch, David. "Do cheap Chinese goods have to mean trade-off in quality?"

USA Today 3 July 2007.

http://www.usatoday.com/money/world/2007-07-02-china-risks_N.htm