Job-Seekers Find Competitive Edge in Roy Reynertson's Personal Marketing System

       By: Roy Reynertson
Posted: 2009-09-12 03:14:49
In today's tight job market, many college grads are electing to continue their educations, and some are moving back in with their parents in the face of slim prospects. Even pop culture has its finger on the pulse of this reality, as evidenced in the recent movie comedy "Post Grad." Roy Reynertson an expert on self-marketing, however, would say that employment - or lack of it - for college graduates is no laughing matter. Through his book, How to be Ten Foot Tall and Bullet Proof in a Job Interview, and his Personal Marketing System home study course, Reynertson helps individuals find not just a job but a career.

While his system works for anyone looking to advance his or her career or get a leg up on the competition, Reynertson targets his speaking engagements to college students. The system also helps employees who have reached a plateau in their careers. He teaches workers how to create income security (he emphasizes that job security does not exist), how to ask for a raise and get it, and how to move to the next level of one's career.

"My home study course also makes a wonderful gift for anyone entering or struggling in this almost impossible job market," said Reynertson. "I really enjoy bringing my seminars to college campuses to help arm prospective grads before they face the almost impossible job market."

The home study seminar includes eight CDs with 10 hours of professionally recorded audio that focuses on:

* How to deliver a resume that gets noticed and read, looks different from the competition and makes the applicant the employer's first choice for an interview
* How to avoid the three biggest mistakes in a job interview
* How to walk out a winner from each job interview
* Three ways to follow up effectively after an interview so you get remembered
* How to develop multiple "marketing pillars"
* How to create "demand pull" and be perceived as an expert in your field
* How to develop a database of hundreds, even thousands, of contacts in a specific industry

What makes the system so successful, Reynertson said, is its application of marketing principles to a job-seeker's existing resources. He commented, "I specialize in out-of-the-box marketing techniques. I teach people to diversify their income with contacts and talents they already have."

"I'm way more confident in my abilities to get a job after college," said Sean Joyce, a senior at Arizona State University who recently completed the Personal Marketing System course.

The course is $97 and includes a free copy of the book - a $15 value. To order the book or the course.

About Roy Reynertson

Reynertson holds a bachelor's degree in marketing. For 20 years he has worked in sales and marketing, and now is self-employed as an author, trainer and speaker. He specializes in college-level seminars that help prospective college graduates navigate a tough job market.

Contact:

Roy Reynertson
630-301-1115
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