The study by the FDA released July 22, 2009 may actually prove what e-cigarette aficionados have been shouting on the rooftops from day one: that electronic cigarettes are actually much safer than tobacco cigarettes. Within the last year at least three independent labs have given the green light to electronic cigarettes and the FDA pretends they do not exist.

In the recent FDA study, trace amounts of tobacco-specific nitrosamines and tobacco specific impurities were reportedly found in a limited test of two brands of e-cigarettes. Nitrosamines may also be found in consumer foods such bacon and beer. Trace amounts of carcinogens may also be found in nicotine replacement products such as NicoDerm CQ and Nicorette gum which are FDA approved. The list of hazardous chemicals found in tobacco cigarettes is somewhere around 4,000 according to the CDC.

The FDA claimed their analysis detected diethylene glycol, a chemical used in antifreeze which is toxic to humans, was present in only one of the samples. They failed to qualify at what level is it harmful or how much was in the sample. This misleads the public to believe that antifreeze is in their e-cigarettes. Diethylene glycol is not an ingredient used to make electronic cigarettes and how it came to be in the sample should raise an eyebrow. But the FDA sounded an alarm even though the test was done months before.

With as many toxic chemicals found in tobacco smoke in comparison to electronic cigarettes, the alarm the FDA is sounding about a less hazardous product is both suspicious and negligent. One might be left to believe that the real FDA agenda may not be to protect the public's health, but to aggressively protect the bottom line of the makers of smoking cessation products as well as the loss of tax revenue from the sale of tobacco cigarettes. The pressure the FDA is under from health groups and special interest groups is certainly noticeable. It is public record where these organizations receive their funding from and to who they owe their allegiance.

"In effect, the FDA news release was telling the public go smoke tobacco cigarettes, cancer sticks, which are known to kill millions of people while not one death has been recorded as a result of using electronic cigarettes," says Kyle Newton, owner of eCigarettesChoice.com. "It does not make sense." eCigarettesChoice.com is an online Super Store that manufactures the SS Choice No 7 brand along with the new No 7 Stealth electronic cigarette for military use in combat environments. This brand was not part of the FDA test.

The FDA scare resulted in several customers canceling orders. However, on Monday morning they were calling back to order again. "It was educational," says Kyle. "After our customers did their homework, they determined the benefits of the electronic cigarettes far out-weighed the risks. Almost everything consumers come in contact with has traces of hazardous chemicals. Nothing is 100% safe. I lost my mom, who was a smoker, to cancer in 2005, so we do our best to protect our customers and our reputation."

Several prominent doctors and tobacco researchers, including Dr. Michael Siegel at the Boston University School of Public Health, Dr. Joel Nitzkin of the AAPHP Tobacco Control Task Force, and Dr. Brad Rodu, Endowed Chair, Tobacco Harm Reduction Research University of Louisville, have chastised the FDA and requested that they justify their warning about electronic cigarettes with qualified scientific proof.